A Comprehensive Guide to Nail Polish in Singapore: Trends, Brands, and Art

Posted on

Overview of Nail Polish Market in Singapore

nail gel essence polish singapore value money

The nail polish industry in Singapore is a vibrant and growing market, driven by the increasing popularity of nail art and the rise of social media. The market is estimated to be worth over S$100 million, with a wide range of brands and products available to consumers.

Some of the key trends in the Singaporean nail polish market include the growing popularity of gel polish, which offers a long-lasting and chip-resistant finish. There is also a growing demand for natural and organic nail polishes, as consumers become more aware of the harmful chemicals found in conventional nail polishes.

Key Players and Brands

The key players in the Singaporean nail polish market include international brands such as OPI, Essie, and Sally Hansen, as well as local brands such as Nails Inc. and The Nail Status. These brands offer a wide range of nail polish products, including gel polish, regular polish, and nail art supplies.

Nail Polish Types and Trends

Nail polish has evolved from simple lacquer to a vast array of types and trends. Understanding the different options and their respective characteristics empowers you to make informed choices that complement your style and lifestyle.

Types of Nail Polish

The primary types of nail polish available in Singapore include regular, gel, and semi-permanent. Each type offers distinct benefits and drawbacks:

  • Regular Nail Polish: The most basic and affordable type, regular nail polish is easy to apply and remove. However, it tends to chip and peel relatively quickly.
  • Gel Nail Polish: Gel polish requires UV light to cure, resulting in a long-lasting, chip-resistant finish. However, it requires professional removal.
  • Semi-Permanent Nail Polish: A hybrid between regular and gel polish, semi-permanent polish offers a compromise between durability and ease of removal.

Nail Polish Trends

The nail polish industry is constantly evolving, with new colors, textures, and designs emerging. Some of the latest trends include:

  • Bold Colors: Vibrant shades like emerald green, cobalt blue, and fuchsia are making a statement.
  • Metallic Accents: Gold, silver, and bronze accents add a touch of glam to any manicure.
  • Negative Space: Designs that incorporate areas of the natural nail create a unique and eye-catching effect.
  • Nail Art: From intricate patterns to abstract designs, nail art offers endless possibilities for self-expression.

Nail Polish Brands and Products

nail polish singapore

The Singaporean nail polish market is home to a diverse range of brands, each offering unique product lines and catering to specific consumer preferences. Here’s an overview of some of the top nail polish brands in Singapore:


  • Known for its wide color palette, long-lasting formula, and professional-grade quality.
  • Offers a variety of finishes, including crème, shimmer, and glitter.
  • Target audience: Professional nail technicians and beauty enthusiasts.


  • Popular for its vibrant shades, chip-resistant formula, and playful packaging.
  • Features a wide range of collections, including seasonal releases and collaborations with celebrities.
  • Target audience: Fashion-forward individuals and those seeking trendy nail looks.

Sally Hansen

  • Offers a comprehensive line of nail polishes, including treatment-based options for nail strengthening and growth.
  • Known for its quick-drying formula and affordable price point.
  • Target audience: Value-conscious consumers and those looking for practical nail solutions.

China Glaze

  • Specializes in highly pigmented, opaque nail polishes with a glossy finish.
  • Offers a diverse range of colors, including holographic and iridescent shades.
  • Target audience: Nail art enthusiasts and those seeking bold and statement-making nail looks.

Deborah Lippmann

  • Known for its luxurious formulas, infused with nourishing ingredients for nail health.
  • Offers a curated selection of sophisticated and elegant shades.
  • Target audience: Those seeking high-end nail care and a touch of indulgence.

These are just a few of the many nail polish brands available in Singapore. When choosing a nail polish, consider factors such as the desired finish, color preferences, and budget to find the perfect product that suits your needs.

Comparison Table of Nail Polish Products
Brand Price Range Color Range Finish
Essie $12-$18 Over 100 shades Crème, shimmer, glitter
OPI $15-$20 Over 200 shades Crème, shimmer, glitter, metallic
Sally Hansen $8-$12 Over 50 shades Crème, quick-dry, treatment
China Glaze $10-$15 Over 150 shades Crème, holographic, iridescent
Deborah Lippmann $20-$30 Over 30 shades Crème, shimmer, metallic

Nail Polish Online Shopping

nail polish singapore terbaru

The online nail polish market in Singapore is thriving, driven by the convenience and wide selection of products available. Buying nail polish online offers several advantages, including:

    • -*Convenience

      Customers can shop for nail polish anytime, anywhere, without leaving their homes.

-*Wide selection

Online retailers offer a much wider selection of nail polish brands and colors than physical stores.

-*Competitive prices

Online retailers often offer discounts and promotions on nail polish, making it more affordable.

However, there are also some disadvantages to buying nail polish online:

    • -*Cannot test the color

      Customers cannot physically test the color of the nail polish before purchasing it, which can lead to dissatisfaction.

-*Shipping costs

Shipping costs can add to the overall cost of the purchase, especially for international orders.

-*Counterfeit products

Some online retailers may sell counterfeit nail polish products, which can be dangerous to use.

Key E-commerce Platforms and Online Retailers

The key e-commerce platforms and online retailers for nail polish in Singapore include:

    • -*Lazada

      Lazada is a leading e-commerce platform in Southeast Asia that offers a wide selection of nail polish brands and colors.


Shopee is another popular e-commerce platform in Singapore that offers a wide selection of nail polish products.


Zalora is a fashion and beauty e-commerce platform that offers a curated selection of nail polish brands and colors.


Sephora is a beauty retailer that offers a wide selection of nail polish brands and colors both online and in-store.


Watsons is a health and beauty retailer that offers a selection of nail polish brands and colors both online and in-store.

Nail Polish Accessories and Tools

Nail polish accessories and tools are essential for achieving a flawless and long-lasting manicure.

They help to shape, smooth, and protect your nails, and can also add a touch of style to your look. Here are some of the most essential nail polish accessories and tools:

Nail files come in a variety of shapes and sizes, and each one has a specific purpose. Coarse files are used to shape the nails, while finer files are used to smooth the edges and create a smooth surface for polish application.

It’s important to choose a file that is the right size for your nails, and to use it in the correct direction to avoid damaging the nails.

Nail buffers are used to smooth the surface of the nails and create a high shine. They come in a variety of grits, from coarse to fine. It’s important to use a buffer in the correct direction to avoid damaging the nails, and to start with a coarse grit and gradually move to a finer grit to achieve a smooth finish.

Top coats are used to seal in the nail polish and protect it from chipping and peeling. They come in a variety of finishes, from matte to high shine. It’s important to choose a top coat that is compatible with the type of nail polish you are using, and to apply it in thin, even coats.

Other essential nail polish accessories include:

  • Cuticle pushers: These are used to gently push back the cuticles and create a clean, polished look.
  • Nail clippers: These are used to trim the nails to the desired length.
  • Nail scissors: These are used to shape the nails and create a more precise look.
  • Nail art brushes: These are used to create intricate nail art designs.

By using the right nail polish accessories and tools, you can achieve a beautiful and long-lasting manicure that will turn heads.

Nail Polish Art and Inspiration

Nail art is a creative way to express yourself through your nails. From simple designs to intricate works of art, there are endless possibilities when it comes to nail art. If you’re looking for inspiration, there are many online resources and tutorials that can help you get started.

You can also find inspiration from nail art magazines and social media.

Inspiring Nail Art Designs and Ideas

There are many different types of nail art designs to choose from. Some of the most popular include:

    • -*Geometric designs

      These designs use lines, shapes, and patterns to create a modern and eye-catching look.

-*Floral designs

These designs use flowers and other natural elements to create a feminine and romantic look.

-*Animal prints

These designs use animal prints, such as leopard, zebra, and giraffe, to create a wild and edgy look.

-*Character designs

These designs use characters from movies, TV shows, and comic books to create a fun and playful look.

-*Abstract designs

These designs use a variety of colors and shapes to create a unique and artistic look.

Step-by-Step Nail Art Tutorials

If you’re new to nail art, there are many step-by-step tutorials available online that can help you get started.

These tutorials will teach you the basics of nail art, such as how to apply polish, create designs, and add embellishments.

Latest Trends and Techniques in Nail Art

The world of nail art is constantly evolving, with new trends and techniques emerging all the time. Some of the latest trends in nail art include:

    • -*Negative space nails

      These nails leave some of the nail bare, creating a negative space effect.

-*Ombre nails

These nails use a gradient of colors to create a soft and ethereal look.

-*Metallic nails

These nails use metallic polishes to create a glamorous and edgy look.

-*3D nail art

These nails use 3D elements, such as studs, beads, and crystals, to create a textured and dimensional look.

-*Water decals

These decals are applied to the nail using water, creating a unique and intricate look.